Kia to Offer Start-Stop Tech by 2012

Continuing to strengthen their reputations for providing fuel-efficient vehicles, Kia will begin integrating "start-stop" engine functionality in their future vehicle lineups, with some models to get the systems within two years.

Just beginning to gain popularity in overseas markets, the technology can turn off a product's engine when the vehicle comes to a stop in certain conditions - for example, if a driver is stuck in a traffic jam - then automatically restart the powerplant when the brake or clutch is released. Owners can see fuel-efficiency gains of approximately 3 percent with start-stop-equipped vehicles, which can add up noticeably in urban stop-and-go driving.

But this is just the latest move in the South Korean automakers' campaign to improve the fuel efficiency of their vehicles. Notably, the two brands have begun shifting away from the use of big V-6 engines in key product lines, including the 2011 Kia Optima family. These sedans will only offer four-cylinder engines for the '11 model year, with high-performance models to rely on turbocharging for added power.

Likewise, the Optima will also be the first hybrid from Kia and they'll be capable of achieving EPA ratings of 37 mpg city and 39 mpg highway.

Stay in touch with us at World Car Kia New Braunfels and Austin Texas as we bring you the latest news and developments regarding the release of the all new 2011 Kia Optima!

*content courtesy of www.autotropolis.com

KIA brings you an opportunity to win a trip to the 2010 FIFA World Cup

Along with all the excitement and aspirations, the year 2010 ushers in soccer fever, as the most-anticipated sporting event of the year - the 2010 FIFA World Cup - is only months away to be kicked off in South Africa. World Car Kia, your premier KIA dealer in San Antonio is proud to inform you that KIA Motors is one of the six elite Official Partners of 2010 FIFA World Cup. KIA's youthful appeal makes it the perfect automaker to be the partner of the international soccer event which will go down well with the young car buyers who are easily drawn to the newest KIA models like the sporty 2010 Kia Forte sedan, 2010 Forte Coup, and the unique and distinguished Kia Soul.

As the official partner, KIA also brings you an exciting opportunity to win a trip to the 2010 FIFA World Cup. As part of the KIA 2010 FIFA World Cup contest, KIA brings you the chance to win other great prizes and World Cup Event opportunities. KIA also holds the KIA Champ into the Arena, a five-a-side amateur soccer tournament to be held across seven different regions around the world. The champions of each region will gather in South Africa and play the World Final Tournament during the 2010 FIFA World Cup South Africa. KIA offers many more programs that provide unique opportunities for global soccer fans to enjoy the 2010 FIFA World Cup up close and personal.

Visit World Car Kia New Braunfels for more details and to participate in the programs. The KIA dealer also provides amazing KIA Special offers on 2009-2010 KIA models and is also eager to bring the latest KIA news to the KIA enthusiasts online.